1. Definitions

1.1. "Website" or "Service" - The avenu.me website, including all content, services, and functionality offered through it.

1.2. "Company" or "We" - M.L. First Class Marketing (ID 515844082), the operator of the website and service.

1.3. "User" or "You" - Any person or legal entity using the website or service.

1.4. "Virtual Avenue" or "Avenue" - A collection of places and brands created by a user on the platform.

1.5. "User Content" - Any content, information, links, or data that a user uploads, creates, or shares through the service.

2. Acceptance of Terms

2.1. Use of the website and service is conditioned upon your full and unconditional agreement to these terms of service. If you do not agree to these terms, in whole or in part, you are requested to refrain from any use of the website and service.

2.2. The Company reserves the right to update and modify these terms from time to time, at its sole discretion. Material changes will be published on the website and will take effect immediately upon publication, unless otherwise stated.

2.3. Continued use of the website after publication of such changes constitutes agreement to the updated terms.

3. Registration and User Account

3.1. Some services on the website require registration and creation of a user account. When registering, you agree to provide accurate, complete, and up-to-date information.

3.2. You are responsible for maintaining the confidentiality of your account credentials and for all activity conducted through your account. You must notify us immediately of any unauthorized use of your account.

3.3. The Company may, at its sole discretion, refuse to approve registration, suspend, or cancel a user account, for any reason, without prior notice.

3.4. Use of the service is permitted for users aged 13 and above. Users under 18 declare that they have obtained the consent of their parents or guardians to use the service.

4. Use of Service

4.1. The service allows users to create virtual avenues, add places and brands to them via links, and share them with others.

4.2. You agree to use the service only for lawful purposes and in accordance with these terms and all applicable laws.

4.3. It is strictly prohibited to:

• Upload offensive, threatening, defamatory, racist, sexual, or illegal content;
• Infringe intellectual property rights of third parties;
• Use the service for spam, phishing, or fraud;
• Attempt to penetrate the website's systems or harm its operation;
• Impersonate another person or entity;
• Collect information about other users without their consent;
• Use the service in a manner that may harm other users or the Company.

5. User Content and Intellectual Property

5.1. You retain all intellectual property rights in content you create and upload to the service, subject to the license granted to the Company in this section.

5.2. By uploading content to the service, you grant the Company a worldwide, non-exclusive, royalty-free license to use, display, reproduce, and distribute the content for the purpose of operating and improving the service.

5.3. You represent and warrant that you have all the rights necessary to upload the content and grant the said license, and that the content does not infringe the rights of any third party.

5.4. All rights in the website, service, design, code, logo, and content that is not user content belong to the Company or its licensors and are protected by intellectual property laws.

6. Links to External Websites

6.1. The service allows adding links to external websites. The Company is not responsible for the content, privacy policy, or practices of these websites.

6.2. Inclusion of a link on the website does not constitute a recommendation, approval, or endorsement by the Company of the linked website or its content.

6.3. Access to external websites is at your sole responsibility, and it is recommended to review the terms of use and privacy policy of each website.

7. Limitation of Liability

7.1. The service is provided "AS IS" and "AS AVAILABLE", without any representation or warranty, express or implied.

7.2. The Company does not warrant that the service will be available without interruption, will be error-free, or will meet all your requirements.

7.3. In no event shall the Company, its directors, employees, or agents be liable for any direct, indirect, special, consequential, or punitive damages arising from the use or inability to use the service.

7.4. Without derogating from the above, the Company's total liability in any case shall not exceed the amount you paid to the Company, if any, in the twelve (12) months preceding the event that caused the damage.

8. Indemnification

8.1. You agree to indemnify and hold harmless the Company, its directors, employees, and agents from any claim, demand, damage, loss, lost profit, payment, or expense, including attorney's fees, arising from your breach of these terms, unauthorized use of the service, or infringement of third-party rights.

9. Termination and Suspension

9.1. The Company may, at its sole discretion, suspend or terminate your access to the service, immediately and without prior notice, for any reason, including but not limited to breach of these terms.

9.2. Upon termination, all rights granted to you under these terms will immediately expire, and you agree to cease all use of the service.

9.3. Provisions of these terms that by their nature are intended to survive termination of the agreement will continue to apply after termination.

10. Governing Law and Jurisdiction

10.1. These terms shall be interpreted and governed by the laws of the State of Israel, without regard to its conflict of law rules.

10.2. Any dispute arising from or relating to these terms shall be adjudicated in the competent courts in the Tel Aviv-Jaffa district, and you agree to the exclusive jurisdiction of these courts.

11. Miscellaneous

11.1. These terms constitute the entire agreement between you and the Company regarding the use of the service and supersede any prior agreement or understanding.

11.2. Failure to enforce any right or provision of these terms shall not constitute a waiver of such right or provision.

11.3. If any provision of these terms is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.

11.4. The Company may assign its rights and obligations under these terms to a third party without your consent. You may not assign your rights or obligations without the Company's prior written consent.

12. Contact Us

For any questions or inquiries regarding these terms of service, please contact us through our Contact Page.